Custom couture and complete wardrobe building by lifestyle and colour season. Made in Canada since 2008.

Sonder Wool Jacket in Maroon Check
Discover
Your Colours
Discover Your Colours
Custom
Couture
Custom Couture
Wardrobe
Consulting
Wardrobe Consulting
Experiences
& Events
Experiences & Events
SHOP BY COLOUR SEASON

Spring – Barbieri Striped Wool Scarf
$299.00

Summer – Rouge Rose Liptick
$58.75

Autumn/Spring: Brave Leather Gold Belt
$189.00

W10 Gift Card – Colour Analysis, Wardrobe Consulting & Custom Couture
HEAR OUR CLIENTS’ STORIES
“W10 has transformed my style. My wardrobe now contains gorgeous W10 custom-made clothes. I always look my best.”
– R. C. | 2025
OUR STORY
Our founder built a reputation crafting refined wardrobes for leaders; including Michaëlle Jean, Canada’s first Black Governor General.
Now in its next chapter under second-generation leadership, we are a fashion and lifestyle company rooted in colour, nature, craft, and style.
We handle whatever aspect of your wardrobe that you need, so you don’t have to. Saving you time, energy, and the guesswork that comes with building a wardrobe on your own.

SAVE $25 OFF YOUR FIRST FULL SERVICE OR PRODUCT
Join the W10 community email list and get your offer delivered. *may only be applied to full services not mini*


