W10 is Women to the Tenth Power

When women are empowered the world is empowered. We have made it our responsibility to carry out this purpose through personal style and fashion to connect, grow, and enrich our community. 

We are designers and stylists committed to building complete wardrobes by lifestyle and skin tone. Made with natural and responsibly made fabrics. Crafted in Toronto.

An experience that is all about you. Where confidence and style intertwine, making every step enjoyable and confidence-boosting. Building your unique capsule wardrobe through our personalized couture and wardrobe consulting services. Completing your entire look from the shoes, to the clothes, to the bag, to the accessories. 

custom navy houndstooth suit for women, made to measure
W10 Colours Inc Couture


Our commitment to excellence shines through our couture and full wardrobe consulting services. Business, evening, and lifestyle wear.

We know that true style is about more than just clothes; it’s about celebrating your personality, balancing your physical features, and complementing your unique lifestyle.

We are passionate about guiding you to love the skin you’re in. Our mission is to not only outfit you but to empower you, making your style journey an enjoyable and confidence-boosting experience.



Full wardrobe consulting services include Colours Analysis, Fashion Fit Formula, Wardrobe Audit, Couture Packages For Women and our Personal Shopping Service. 

Experience the allure of couture where your closet works and is made for you. We carefully get to understand your needs and wants through our one on one appointment. This allows you to develop your unique style with confidence, style, enjoyment, and privacy. Reimagining and elevating your shopping experience for years to come. 

We invite you to book a Complimentary Introductory Call. Allow us to answer any questions you may have.

W10 Colours Inc Couture


Community & Process

Our name deriving from Women to The Power of Ten gives us a responsibility to empower women to create positive impact in the world through community initiatives, partnerships, and process.

Creating a new way that we interact with and perceive luxury fashion. Striving for our best and wanting luxury should not take away from the community, longevity, or life force, but rather enhance and empower it. Luxury is about the art and creativity done through a high level process that values care, thought, intention, collaboration, diversity, and expression, intended to be shared and honoured for a higher purpose.

Community & Process

Our promise is to create a confidence building, enjoyable, personalized, and private experience for women to curate their wardrobes with their best and shop. All while contributing to longevity and positively uplifting the community through initiatives, partnerships, and process.


Production & Design

Our commitment to positively and responsibly uplift the community through initiatives, partnerships, and process is woven into every thread of our production. What sets us apart is our in-house production and design team, operating seamlessly from our studio.

This unique approach allows us to not only create exceptional fashion but also to do so with a deep sense of responsibility towards our community and world around us.

By keeping our production in-house, we reduce the carbon footprint associated with transportation and outsourcing. Our studio, nestled in Yorkville, Toronto serves as the birthplace of our creations, where every design takes shape with precision and care. Our design team collaborates in real-time with our production team, fostering an environment of innovation and efficiency. 

Production & Design

Our in-house production allows us to closely manage every step of the process, minimizing waste and ensuring that only the highest quality pieces reach our clients. Any leftover materials are repurposed, minimizing our impact on landfills. Producing made to order and collections featuring a controlled quantity per design,striving to have little to no excess stock. 

Each piece is an investment. When you choose our pieces, you’re choosing items that remain stylish and relevant season after season, reducing the need for frequent replacements.If you do outgrow the design after some time, as one of our services, you can bring it back to us to reconstruct it to create something new. We celebrate the beauty of timeless designs that are created to transcend fashion fads, embracing classic, yet innovative silhouettes that endure. 

Production & Design



The journey of crafting exceptional fashion begins with sourcing materials from mills across the globe that operate on an intentional and high level process. Our commitment to quality drives us to seek out the finest fabrics and textiles from Canada, Italy, France, Japan, India, Spain, England, and the USA. With each piece we create, we weave together the heritage of diverse cultures.

W10 Couture Fabrics

What Are We Committed To?

Our practice is to deliver excellence and quality at all times. We are committed to providing expert consultants who honor and respect the privacy of all our clients.

W10 Colour Analysis Toronto

| Meet The Team |

Miriam Palmer Binns

General Manager

Darlene D'Souza

Lead Wedding Planner

Maria Jea Baril

Stylist Advisor

Anne Marie Burton

Production Manager

Wendy Kim

Admin Production Assistant

Lisa Smith

Executive Assistant

Devisha Binns

Creative Director